Jonelle Maira hails from upstate New York where the lush, natural environs
of Lake Ontario clash with the gritty streets and urban experience of her life in New York City's Spanish Harlem. It is this
"clash" that provides the basis for her designs. The juxtoposition of these two elements are what gives her jewelry it's signature
"elegant, yet tough" look.
Trained in both traditional and fashion illustration at New
York's Fashion Institute of Technology, Jonelle Initially worked as a freelance writer and illustrator, however she felt compelled
to move her art in a more practical direction. She wanted to create art that served a purpose, this is what pushed her aesthetic
towards jewelry design. In her eyes, each unique piece of jewelry is a work of "mobile art". Jonelle has lived and worked
in New York City since the summer of 2000.
Drawing inspiration from all aspects of her surroundings, jonelle mingles
contemporary devices with the charm of curious vintage objects and antiquities. Poison Apple NYC is an independent label focusing
on unique, limited edition items. Each piece is carefully made by hand, one at a time with close attention to detail in her
NYC studio. The designs reflect a talismanic quality and as well a timelessness, evident in the handmade aesthetic and emphasis
on detail. When you purchase a piece of Poison Apple NYC jewelry, you are getting something truly special to keep for years to come.
In the past year she has expanded her design to
encompass a collection of wedding jewelry as well as a full line of one
of a kind couture cuffs.
Her work has been recieved enthusiastically both in the U.S. and internationally, and has earned
her accolades in BUST Magazine.